New York, NY, July 17, 2014. Tapinator, Inc. (OTC: TAPM) is pleased to announce that it has completed its first strategic investment initiative into Crossfader, an iOS music application that is designed to give its users the power to mix and match existing songs - to act as their own DJ, thereby allowing them to participate in the music creation process.
By tilting and turning their phones, users are able to easily create unique song combinations. Similar to how Instagram (acquired by Facebook) made photo creation fun and accessible to anyone with a mobile device, Crossfader strives to do the same for song creation. Apple has featured the application on four occasions as a Best New App.
The application is especially appealing to EDM (electronic dance music) fans. The EDM market is estimated to be between $15-20 Billion and is growing by over 10% per year.
Other firms involved in the investment include Google Ventures, Kleiner-Perkins, Index Ventures, and True Ventures. The Crossfader website is crossfader.fm.
Ilya Nikolayev, CEO of Tapinator, stated, “We believe that this represents the first of many cross marketing and development opportunities. This one is very exciting because of the intrinsic connection between Tapinator’s rapidly growing games portfolio with over 20 million users and the electronic dance music medium and its community. Our goal is to explore opportunities to enhance the quality of our games offering with the Crossfader investment and to expand our potential universe of users, as well as to continue to locate new emerging mobile applications and markets.”
To view Tapinator’s portfolio of owned and operated games, please navigate to the iOS, Google Play, or Amazon App Store and search for “Tapinator.” Or, for a full listing of Tapinator titles with links to each app store, please go to Tapinator.com.
About Tapinator
Tapinator (OTC: TAPM) is a developer and publisher of mobile games on the iOS, Google Play, and Amazon platforms. The Company focuses on operating its own titles, publishing properties where it holds substantial ownership positions, and making strategic investments into promising mobile companies. Tapinator’s owned and operated portfolio includes over 40 mobile gaming titles that collectively have over 23 million users. A number of these titles have risen to the top of the mobile leaderboard charts and have been featured by the Apple, Google, and Amazon App Stores.
Forward Looking Statements:
Statements in this press release that are not purely historical facts, including statements regarding Tapinator’s beliefs, expectations, intentions or strategies for the future, may be "forward-looking statements" under the Private Securities Litigation Reform Act of 1996. Such statements consist of any statement other than a recitation of historical fact and can be identified by the use of forward-looking terminology such as "plan", "may", "expect", "anticipate", "intend", "estimate" or "continue" or the negative thereof or other variations thereof or comparable terminology. The reader is cautioned that all forward-looking statements are speculative, and there are certain risks and uncertainties that could cause actual events or results to differ from those referred to in such forward-looking statements. This disclosure highlights some of the important risks regarding our business. Specifically, the reader should not place undue reliance on statements regarding our ability to develop future games that will rise to the top of leaderboard charts or make successful strategic investments. Additionally, there are number of other risk factors relating to our business more fully explained identified by us in our filings with the OTC Markets, which are available through http://www.otcmarkets.com.