View all news

Tapinator Enters Exclusive Publishing Partnership with HyperPower Game Group and its Subsidiary, HyperJamz

10/27/2014

Companies Join Forces to Pursue Significant Market Opportunity at the Cross-section of Mobile Gaming and the Entertainment, Recording Industries

NEW YORK, NY (October 27, 2014) – Today, mobile gaming company, Tapinator, Inc. (OTC: TAPM), announces an exclusive partnership with Boston / New York City-based mobile game startup HyperPower Game Group™ and its subsidiary, HyperJamz™. The companies will now leverage Tapinator’s rapidly-growing audience of 35MM global mobile gamers and HyperPower Game Group’s expertise in developing licensed mobile games for celebrities and recording artists to pursue a significant market opportunity at the cross-section of mobile gaming and the entertainment industry.

“From Kim Kardashian and Tom Hanks to William Shatner and The Rock, more and more celebrities are recognizing the value of engaging and entertaining their fan bases through the unique medium of mobile games,” said Tapinator CEO, Ilya Nikolayev. “And, with the clear potential of these games to become major revenue generators, Tapinator is prioritizing this important new industry sector through its partnership with HyperPower Game Group and HyperJamz.”

Tapinator will now become the exclusive publisher of HyperPower Game Group’s celebrity-focused games, beginning with the recent release from HyperJamz, Melissa Etheridge’s “Take My Number” Phonebook Challenge. This licensed mobile game for iOS and Android is HyperJamz’ debut example of a new category of mobile “music video games,” which create an entirely new way for people to experience music while reinvigorating the $7 billion recording industry. Inspired by the first single from Melissa Etheridge’s new album, “This is M.E.,” the game nods to classics like Tetris and Bubble Blast while taking ultimate inspiration from Etheridge’s new song by “gamifying” the names and numbers in players’ own iPhone and Android phonebooks. Users are asked to guide and match falling guitar picks, while guessing and learning the phone numbers of people they know--all while jamming out to Etheridge’s new single, “Take My Number,” which streams for free throughout the game.

“At HyperPower Game Group and HyperJamz, our expertise lies in rapidly developing celebrity and artist partnerships, translating celebrity brands into mobile games and conceiving the celebrity-driven integrated marketing campaigns that ensure their success,” said CEO of HyperPower Game Group and HyperJamz, Clark Nesselrodt. “Tapinator’s established audience and digital marketing expertise ensure our games and apps will reach significant audiences.”

With the new Tapinator partnership and an existing partnership with leading talent management, music marketing and publishing company, Primary Wave Music, HyperJamz is now poised to release 2-3 additional mobile music video game titles featuring top-tier recording artists and music brands by Q1 2015. HyperPower Game Group, which handles the group’s non-musical work, will now prioritize the identification of celebrities to headline “reimagined” licensed games built as derivatives of Tapinator’s most successful portfolio game engines.

“Celebrity mobile games have the greatest potential for success when they are developed as derivatives of existing games with proven user engagement and monetization,” said Nikolayev. “With Tapinator’s existing portfolio of more than 60 profitable games, we are now poised to release top-quality celebrity mobile games with unprecedented speed and agility.”  

To view Tapinator’s portfolio, please navigate to the iOS, Google Play, or Amazon App Store and search for “Tapinator.” Or, for a full listing of Tapinator games with links to each app store, please go to Tapinator.com.

About Tapinator:

Tapinator (OTC: TAPM) is a global developer and publisher of mobile games on the iOS, Google Play, and Amazon platforms. The Company focuses on operating its own titles, publishing properties where it holds substantial ownership positions, and making strategic investments into promising mobile companies. Tapinator’s owned and operated portfolio includes over 60 mobile gaming titles that, collectively, have over 35 million users.  A number of these titles have risen to the top of the mobile leaderboard charts and have been featured by the Apple, Google, and Amazon App Stores.  Founded in 2013, Tapinator is headquartered in New York, with development offices in Pakistan, Denmark, and Indonesia.  For a full listing of Tapinator game titles, please go to Tapinator.com.  For further financial information on the Company, please go to OTCMarkets.com/stock/TAPM.  For live updates, please like us on Facebook at facebook.com/Tapinator or follow us on Twitter at twitter.com/Tapinator.

About HyperPower Game Group, Inc. and its subsidiary, HyperJamz, Inc.:

Boston and NYC-based HyperPower Game Group™ is a mobile game company dedicated to educating, entertaining and inspiring today’s “in-the-know, on-the-go,” consumer. Previous titles from the group include American Ballot Blast, the first mobile game dedicated to educating voters about the candidates in their local and national elections. The group’s subsidiary, HyperJamz, Inc., is working to create a new way for people to experience music while reinvigorating the $7 billion recording industry through mobile games that take fans inside the artistry of music from top recording artists and bands. For more information, visit www.hyperpowergames.com.

Forward Looking Statements:

To the extent that statements contained in this press release are not descriptions of historical facts regarding Tapinator, they are forward-looking statements reflecting the current beliefs and expectations of management made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Words such as “may,” “will” “expect,” “anticipate,” “estimate,” “intend,” and similar expressions (as well as other words or expressions referencing future events, conditions or circumstances) are intended to identify forward-looking statements. Examples of forward-looking statements contained in this press release include, among others, statements regarding the quoting and trading of our common stock and our expectations regarding our development and monetization plans for our mobile games. Forward-looking statements in this release involve substantial risks and uncertainties that could cause the development and monetization of our mobile games, future results, performance or achievements to differ significantly from those expressed or implied by the forward-looking statements. Such risks and uncertainties include, among others, the uncertainties inherent in the hits nature of the mobile gaming business. Tapinator undertakes no obligation to update or revise any forward-looking statements. The quoting and trading of the company’s common stock on the OTC Market Group’s OTC Link quotation system is often thin and characterized by wide fluctuations in trading prices, due to many factors that may have little to do with the company’s operations or business prospects. As a result, there may be volatility in the market price of the shares of the company’s common stock for reasons unrelated to operating performance. Moreover, the OTC Market Group’s OTC Link quotation system is not a stock exchange, and trading of securities on it is often more sporadic than trading of securities listed on the NASDAQ Stock market or another securities exchange. Accordingly, stockholders may have difficulty reselling any of their shares. For a further description of the risks and uncertainties that could cause actual results to differ from those expressed in these forward-looking statements, as well as risks relating to the business of the company in general, see Tapinator’s filings with the OTC Market Group, which are available through http://www.otcmarkets.com.

CONTACT:

Tapinator Investor Relations

investor.relations@tapinator.com

(914) 930-6232

 

HyperPower Game Group / HyperJamz

info@hyperpowergames.com

(917) 599-6700

 

Multimedia Files:

View all news